If You Could Make a Million Dollars

If you could make a million dollars, how would you prefer to do it? If the product is only about the money, then it doesn't really matter, does it?
September 20, 2011

If You Could Make a Million Dollars

If you could make a million dollars, how would you prefer to do it?

Let’s say you created a product.

  • Would you rather sell it for $1, and make $1,000,000 knowing that it impacted the lives of 1,000,000 people?
  • Or would you rather sell your product for far more — maybe $10,000 or $100,000 a piece — and know that it impacted between 10 and 100 lives?

Which would you prefer?

If the product is only about the money — and the status, the fame, the acclaim — then it doesn’t really matter, does it? Let’s get it all out of the way early, fast, and in one fell swoop. A million bucks is a million bucks. Who cares.

But if the product is not about the money…

…but is instead about the impact… and a positive, inspiring, even world-changing impact…

…..which would you prefer?

Flickr photo credit: Ryan Vaarsi